Michael Stakelum

• Results-driven brand manager at LMC Manufacturing, specializing in visual storytelling to elevate brand identity and engagement. Craft compelling narratives through visual storytelling, ensuring brand alignment and audience connection.
• My role encompasses creating brand guidelines, leading video production and marketing strategies, overseeing website development, and designing impactful graphics for brochures, print, and digital ad placements. Manage strategic ad buying to maximize reach and impact, driving LMC's brand presence across platforms.
• Designed and purchased branded merchandise and visual displays for conferences and trade shows. Managed two WordPress websites for LMC, incorporated SEO plugins and tracked site performance.
• Managed LMC's social media accounts, posting regularly and increasing follow count by 100% on Instagram, 30% on Facebook, and 30% on LinkedIn.

• Produce, shoot, and edit promotional videos and documentaries for educational and nonprofit clients, increasing engagement by up to 40% through targeted digital campaigns.
• Design and manage social media and website content using Adobe Creative Suite (Premiere Pro, Photoshop, InDesign, Illustrator, DaVinci Resolve), ensuring brand alignment.
• Coordinate live streaming for community events, managing production and distribution to digital and broadcast platforms.
• Deliver ongoing multimedia projects for clients including Lamps Plus, Loudoun County Economic Development, CORA Physical Therapy, Sunnybrook Children's Home, Grant Me Hope, and Common Grounds Unity, enhancing public relations and fundraising outcomes.

• Spearhead specialized legal videography services, producing high-quality client testimonials, interviews, and industry education videos tailored for legal professionals, enhancing case presentations and client engagement.
• Produced legal video content for Liskow & Lewis in the 2020 RC Creppel case, delivering precise collision replay videos and visual aids that supported complex maritime litigation, ensuring courtroom-ready clarity and impact.
• Craft strategic video content combining video, graphics, animations, and visual aids to simplify complex legal information and create compelling narratives for law firms, supporting depositions, settlement videos, and courtroom presentations.
• Deliver professional-grade video solutions under tight deadlines, leveraging over 20 years of expertise in Adobe Premiere Pro and After Effects to meet the rigorous demands of legal clients.

• Produced a full-length documentary, GO: The Campus Evangelism Story, for a faith-based organization, narrating the history of Campus Evangelism in the Church of Christ.
• Created strategic messaging for digital channel distribution, enhancing audience engagement.
• Filmed and edited interviews, source material, and audio recordings to craft compelling narratives.
• Monitored YouTube analytics for the CGU channel and documentary, tracking views, watch time, and engagement metrics to optimize performance and achieve outreach goals.

• Created fundraising campaign videos, including a virtual Champions for Children event that surpassed prior years' goals during COVID.
• Produced a video series on Sunnybrook's 60-year legacy, distributed on YouTube and social media to promote the organization's mission.
• Utilized advanced videography and editing techniques to craft narratives for internal and external audiences.
• Developed strategic messaging for targeted video campaigns and fundraising.

• Produced video content based on PR messaging for Loudoun County Economic Development, collaborating with KLR Agency (Kate Roba) to promote local businesses and community initiatives.
• Created the Welcome to Loudoun video, highlighting diverse businesses to attract economic investment and tourism.
• Developed a video project celebrating Loudoun's Inc. 5000-listed businesses, showcasing entrepreneurial success to enhance regional brand visibility.
• Produced video and print content for the Farmer Trading Cards initiative, an annual collaboration with Loudoun County Schools' Nutrition teams, spotlighting local farmers.

• Edit video productions for clients like Penske and Project Zero using Adobe Premiere Pro to meet broadcast standards.
• Deliver adoption videos for Project Zero to increase teen adoption rates in Arkansas.

• Edited We Conduct, a series of documentary vignettes directed by Bernadette Wegenstein, showcasing the journey of Marin Alsop, the first female music director of the Baltimore Symphony Orchestra.
• Produced six trailers and a work sample for fundraising campaigns using Avid Media Composer, focusing on emotional impact, pacing, and a Cinéma vérité aesthetic.
• Worked closely with Director Bernadette Wegenstein to craft narratives that captured the soul of classical music, employing layered sound design described as "painting sound in overlapping layers".

• Produced high-definition product and corporate training videos for Fortune 500 retailer, reporting to the Vice President of Sales, enhancing sales team performance.
• Filmed and edited brand videos, product demonstrations, and commercial music videos using HD cameras.
• Developed educational testing systems and facilitated new hire webinars, improving onboarding efficiency.
• Designed branded websites using Adobe Dreamweaver via HTML/CSS for training content delivery.

Bachelor of Arts in Political Science

Emphasis in Criminal Justice, Minor in History

University of Mississippi, Oxford, MS

• Dean's Honor Roll: Spring 2001, Spring 2002
• Chancellor's Honor Roll: Summer 2001, Fall 2001
• Completed courses in Intro to Mass Communication and Writing for the Media, introducing AP style for journalistic writing
• Internship with U.S. Marshals Services Northern District of Mississippi: Summer 2002

MC101/110 - Comprehensive Study of Editing and Effects with Media Composer

Future Media Concepts, Anaheim, CA

Earned Avid Media Composer Certified User certification upon passing examination